BBB National Programs Archive
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4/03/2020 - NAD Refers Allen Harim Foods to FTC Following Compliance Review of ‘Humanely Raised’ Ad Claim
The National Advertising Division has referred advertising by Allen Harim Foods to the Federal Trade Commission, following a compliance review of the advertiser’s claim that its “Nature’s Sensation” chickens were humanely raised. -
4/03/2020 - NAD Refers Advertising from VISS Beauty to FTC for Review
The National Advertising Division of the Council of Better Business Bureaus has referred advertising claims made by VISS Beauty Inc., to the Federal Trade Commission and Food and Drug Administration for further review, following the company’s refusal to participate in an NAD review. -
4/03/2020 - NAD Refers Advertising From Viss Beauty to FTC for Review
The National Advertising Division of the Council of Better Business Bureaus has referred advertising claims made by VISS Beauty Inc., to the Federal Trade Commission and Food and Drug Administration for further review, following the company’s refusal to participate in an NAD review. -
4/03/2020 - NAD Refers Advertising From North American Green To FTC For Review
The National Advertising Division of the Council of Better Business Bureaus has referred advertising by North American Green/Mulch & Seed Innovations for HydraMatrixCX2 to the Federal Trade Commission for further review following NAD’s third compliance review for the hydraulically-applied mulch and erosion control product. -
4/03/2020 - NAD Refers Advertising from Green Tea Hawaii to FTC after Company Fails to Respond to NAD Inquiry
The National Advertising Division has referred certain advertising claims made by Green Tea Hawaii, LLC, to the Federal Trade Commission for further review, after the company failed to respond to an NAD inquiry. -
4/03/2020 - NAD REFERS ADVERTISING FROM GOOD HEALTH NATURALLY FOR SERRANOL SUPPLEMENT TO FTC FOR FURTHER REVIEW
The National Advertising Division of the Council of Better Business Bureaus has referred advertising for Serranol dietary supplement, marketed by Good Health Naturally, to the Federal Trade Commission (FTC) for further review, after the company declined to fully participate in a National Advertising Division review of its advertising claims.
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4/03/2020 - NAD Refers Advertising from Colgate to FTC for Further Review
The National Advertising Division has referred to the Federal Trade Commission advertising claims made by the Colgate-Palmolive Company for its Colgate Optic White Toothpaste, following a finding that the company did not comply with NAD’s recommendations. -
4/03/2020 - NAD Refers Advertising From ALCOHOLISM CURE FOUNDATION To FTC
The National Advertising Division (NAD) of the Council of Better Business Bureaus will refer advertising claims published by the Alcoholism Cure Foundation to the Federal Trade Commission for possible law enforcement action. -
4/03/2020 - NAD Refers Advertising for The Silver Edge ‘Micro-Particle Colloidal Silver Generator’ to FTC for Further Review
The National Advertising Division has referred advertising claims made by The Silver Edge to the Federal Trade Commission (FTC) for further review, after the company failed to respond to NAD’s request to provide substantiation for the claims it makes for the company’s “Micro-Particle Colloidal Silver Generator.” -
4/03/2020 - NAD Refers Advertising for That’s Natural’s CBD Hemp Oil to FTC, FDA for Further Review
The National Advertising Division has referred advertising claims made by That’s Natural, Ltd., to the Federal Trade Commission (FTC) and Food and Drug Administration (FDA) for further review, after the company failed to respond to NAD’s request to provide substantiation the advertising claim that CBD Hemp Oil “makes cancer cells commit ‘suicide’ without killing other cells.” -
4/03/2020 - NAD Refers Advertising for ‘Stemulite’ to FTC, FDA for Further Review
The National Advertising Division of the Council of Better Business Bureaus has referred advertising from Metabolic Research, Inc., for the Stemulite dietary supplement to the Federal Trade Commission (FTC) and Food and Drug Administration (FDA) for further review, following the company’s decision not to participate in an NAD review of advertising for the product. -
4/03/2020 - NAD Recommends Triumph Pharmaceuticals Discontinue Certain Claims for SmartMouth Dry Mouth Products Following a Challenge from GSK
The National Advertising Division has recommended that Triumph Pharmaceuticals, Inc., discontinue challenged claims for the company’s SmartMouth Dry Mouth Products. NAD did not, however, recommend that Triumph change the name of its dry mouth products. -
4/03/2020 - NAD Recommends Trinity Sports Group Discontinue Certain Claims, Testimonials for ‘NeuroImpact’ Supplement
The National Advertising Division has recommended that Trinity Sports Group, LLC, discontinue certain claims for the company’s “NeuroImpact” dietary supplement, including claims that the product has been clinically tested. -
4/03/2020 - NAD Recommends Toys ‘R’ Us Modify or Discontinue Price-Matching Claim on In-Store Banners
The National Advertising Division recommended that Toys “R” Us modify or discontinue the overly broad price-matching claim, “Price Match Guarantee—Spot a lower advertised price? We’ll match it. See a Team Member for details”.
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4/03/2020 - NAD Recommends Too Faced Cosmetics Discontinue ‘1,944% More Volume’ Claim for Better Than Sex Mascara, Advertiser to Appeal
The National Advertising Division has recommended that Too Faced Cosmetics, LLC, discontinue the “1,944% more volume” claim – and before and after photographs – made on product packaging and online videos for the company’s Better Than Sex original and waterproof mascara. The company said it will appeal NAD’s decision. -
4/03/2020 - NAD Refers Advertising for Pursuit of Research’s ‘NutriiVeda’ to FTC Following Second Compliance Review
The National Advertising Division has referred advertising claims made by Pursuit of Research for its NutriiVeda whey powder dietary supplement to the Federal Trade Commission for further review. NAD’s decision comes after the company failed to comply with the terms of a previous NAD decision. -
4/03/2020 - NAD Recommends that SharkNinja Modify Certain Claims for SharkNinja IONFlex Cordless Vacuums, Finds Certain Claims Supported
The National Advertising Division has determined that SharkNinja Operating LLC can support certain challenged claims for the company’s IONFlex vacuum cleaner, but recommended SharkNinja modify certain advertising. -
4/03/2020 - NAD Refers Advertising for Prestige Brands’ Nix Ultra Lice Removal System to FTC After Advertiser Declines to Discontinue ‘Kill’ Claims
The National Advertising Division has referred advertising claims made by Prestige Brands for its Nix Ultra Lice Removal System to the Federal Trade Commission for further review after the company said it would not comply with NAD recommendations to discontinue claims that the product “kills” lice. -
4/03/2020 - NAD Recommends Telebrands Discontinue Certain Claims for ‘Atomic Beam’ Flashlights; Advertiser to Appeal NAD’s BOGO Finding
The National Advertising Division has recommended that Telebrands, Corp., discontinue certain advertising claims for the company’s Atomic Beam flashlights, including claims that they are “40 times brighter” and more durable than ordinary flashlights and are equipped with features that ordinary flashlights do not provide. -
4/03/2020 - NAD Recommends TaxSlayer Discontinue #1 Rated Claims Following Challenge by Intuit
Following a challenge by Intuit Inc., the National Advertising Division recommended that TaxSlayer LLC discontinue challenged “#1 Rated” advertising claims, having found that the claims reasonably convey the unsupported message that this rating was based on a reliable and representative survey of consumers using products across the entire tax preparation software category.