BBB National Programs Blog

 

 

 

CEO Insights

Thought leadership on pressing topics and emerging issues from BBB National Programs President & CEO Eric D. Reicin

 
 
  • The GDPR and Privacy Shield: Two Important Links in Your Privacy Compliance Chain

    From companies that already participate in Privacy Shield to those that are looking to add participation as part of their compliance efforts, many have questions about how Privacy Shield relates to their GDPR compliance obligations.
    May 20
  • Why Brexit Matters to Your Privacy Shield Business

    You may have heard that the United Kingdom is expected to exit the European Union soon in a process that many are calling “Brexit.” (For background, this article offers a no-frills Brexit explainer.) The Brexit process continues to be politically contentious, and, though the U.K. is scheduled to leave the EU on March 29, 2019, it is not yet certain whether or not this will happen by that date, either partially or fully.
    May 20
  • EU Privacy Shield Year In Review: 2017

    The first full year of the new Privacy Shield Frameworks was a success for the BBB EU Privacy Shield (BBB EUPS) program, its participants, and EU consumers alike. Reflecting on the progress we have made, and looking forward to the future, we have collected some of the significant developments and accomplishments in this year-in-review blog post.
    May 20
  • COPPA for App Developers

    Are you an app publisher looking to make it big with that addictive new game you’ve come up with? If you’ve answered “yes” you might want to think about your obligations under the Children’s Online Privacy Protection Act of 1998, also known as COPPA.
    May 20
  • Age Ain’t Nothing but a Number, Unless You Are Collecting It for Age-Screening Purposes

    Many of today’s tech-savvy children know that you must be at least 13 years old to use certain websites or mobile apps. This begs the question, is there a point to online age screening at all?
    May 20
  • Privacy Shield’s Second Annual Review: A Good Report Card

    The report is a result of the Annual Review that was conducted by the United States government, the European Commission, and the EU data protection authorities in Brussels on October 18 and 19, 2018. The primary objectives of the joint review were to monitor the current U.S. administration’s work on, and industry’s compliance with, the Privacy Shield, and to influence the privacy discussion in the United States. The report’s findings were also influenced by surveys that the Commission sent to U.S. trade associations and advocacy groups.
    May 20
  • A Reminder from the FTC: Making False Statements about Privacy Shield has Consequences

    The U.S. Federal Trade Commission has always taken very seriously any company’s statement about certification, membership, or participation in recognized privacy and security programs. For example, the Commission has cracked down on numerous companies over the years for making incorrect statements about their participation in APEC-CBPR and the Safe Harbor Frameworks.
    May 20
  • All About SWIFT: Resolving Straightforward Ad Disputes in a Matter of Weeks

    On May 13, Laura Brett, VP of our National Advertising Division (NAD) joined Loeb & Loeb’s David Mallen to discuss the new Fast-Track SWIFT process. The SWIFT process has been officially launched and the NAD team has begun processing claims.
    May 18
  • Protecting and Empowering Consumers: Recognizing False Advertising During COVID-19

    During the COVID-19 pandemic, some advertisers are capitalizing on the public’s fear, promising that products or treatments will protect consumers from this still relatively unknown virus.
    May 14
  • Will the New Food Label Be the Gut Check That Motivates Consumer and Industry Changes?

    National Nutrition Month, sponsored every March by the Academy of Nutrition and Dietetics, urges consumers to start “Eating Right, Bite by Bite.”
    May 8