DSSRC Administrative Closure #60
DSSRC contacted a direct selling company about three social media posts disseminated by its salesforce members. The subject social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. Specifically, DSSRC expressed concern that the social media posts conveyed unsubstantiated product health and wellness benefit claims related to the current COVID-19 pandemic.
The first post in question claimed that by using the Company’s products, a consumer can help keep themselves germ free and COVID-19 free. The second post stated that the Company has products to help everyone during the current COVID-19 pandemic. The last post in question alleged that by using the Company’s product every day, a consumer can build their immune system and increase their defenses against viruses.
In response to DSSRC’s inquiry, the Company took prompt action to remove all three social media posts, and was successful in having the posts removed.
DSSRC expressed its appreciation to the Company for its efforts in removing the post. As a result of the prompt actions taken by the Company, DSSRC administratively closed the inquiry.