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7/28/2021 - Case #43-2021 – Monitoring Inquiry – Limbic Arc, LLC
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs, Inc. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry.
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7/26/2021 - Case #42-2021 –Monitoring Inquiry– Max International, LLC
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry. -
7/20/2021 - Case #41-2021 – Government Referral – Alliance in Motion Global, Inc.
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry.
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7/20/2021 - Case #40-2021 – NGO Inquiry –Mary Kay, Inc.
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs, Inc. Pursuant to section D(II) of DSSRC’s Policies & Procedures, DSSRC may commence an inquiry regarding the marketing disseminated by a direct selling company and/or its salesforce where the subject claims were referred to DSSRC by the Administrator of the Direct Selling Association’s Code of Ethics, through media reports, or identified by other parties. -
7/19/2021 - DSSRC Administrative Closure #183
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding nine social media posts. DSSRC was concerned that these posts made both explicit and implied claims that typical salesforce members of the Company could generally expect to earn significant, full-time, or career replacement income through participating in the Company’s business opportunity. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry.
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7/19/2021 - DSSRC Administrative Closure #182
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding three social media posts disseminated by salesforce members of the company. DSSRC was concerned that the posts communicated the message that employees of the Company could earn unlimited, residual income and that the posts made representations that were atypical for salesforce members of the industry. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
7/19/2021 - DSSRC Administrative Closure #181
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding one social media post that was disseminated by a salesforce member of the Company. DSSRC was concerned that the post communicated that a typical salesforce member will earn a significant amount of income from the Company’s business opportunity.
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7/19/2021 - DSSRC Administrative Closure #180
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding four social media posts that were disseminated by salesforce members of the Company. DSSRC was concerned that all four posts communicated the message that the Company’s products were effective in the treatment and prevention of several serious health-related conditions including, but not limited to, COVID-19, cancer, and diabetes. DSSRC was concerned that one of the posts communicated that the typica salesforce member will earn a significant amount of income from the Company’s business opportunity. -
6/25/2021 - DSSRC Administrative Closure #179
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding four social media posts that DSSRC was concerned conveyed the message that the Company’s products were effective in treating several serious health-related conditions, such as Covid-19 and other viral infections. DSSRC was also concerned that one of the posts, made by an international representative of the Company, made income earnings claims that were not representative of the level of income that could be generally expected by salesforce members. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/25/2021 - DSSRC Administrative Closure #178
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding four social media posts that conveyed the message that the Company's products can treat several serious health-related conditions including diabetes and autism. DSSRC was also concerned that some of the social media posts communicated the message that salesforce members can generally expect to earn significant income from the Company’s business opportunity. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry.
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6/25/2021 - DSSRC Administrative Closure #177
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding seven social media posts that DSSRC was concerned communicated the message that the Company’s products effectively treated serious health-related conditions such as cancer, diabetes, and migraines. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/25/2021 - DSSRC Administrative Closure #176
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding four social media posts made by salesforce members of the Company. DSSRC was concerned that these posts conveyed the message that the Company’s products can effectively prevent or treat serious health-related conditions including eczema. DSSRC also brought to the attention of the company a series of testimonials on the Company’s website that communicated examples of salesforce members earning extraordinary income without any disclosure of the income that can be generally expected by the typical salesforce member. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/16/2021 - Case #39-2021: –Monitoring Inquiry– Enagic, USA, Inc.
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry.
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6/14/2021 - DSSRC Administrative Closure #175
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding two social media posts that DSSRC believed to be communicating the message that the Company’s product was effective in the treatment of COVID-19 and two posts that DSSRC was concerned represented a level of income that could not be expected to be attained by the average salesforce member. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/14/2021 - DSSRC Administrative Closure #174
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding five Facebook posts that conveyed the message that the Company’s products effectively treated serious health-related skin conditions such as eczema and psoriasis and the Company’s business opportunity will typically result in salesforce members earning “financial freedom” and “unlimited income”. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/09/2021 - Case #38-2021: –Monitoring Inquiry– Zinzino, LLC.
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry.
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6/09/2021 - DSSRC Administrative Closure #173
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding one YouTube video and two Facebook posts disseminated by Company salesforce members. DSSRC expressed concern that the video and the posts communicated the message that the Company’s products are effective as a treatment for several serious health conditions. In the YouTube video, the salesforce member references the immune boosting efficacy of the Company’s products with the current pandemic, which DSSRC was concerned could be reasonably interpreted to mean that the products are effective against COVID-19. The first Facebook post was presented in the form of a consumer testimonial and indicated that the Company’s product was effective to treat migraine headaches. The second Facebook post discussed how the Company’s product alleviated symptoms of autism. -
6/09/2021 - DSSRC Administrative Closure #172
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding two Facebook posts (one of which was a Spanish-language post) disseminated by its salesforce members. DSSRC was concerned that the two posts communicated the message that the Company’s product was effective in the prevention and treatment of serious health-related conditions including, but not limited to, cancer, depression, diabetes, and hypertension. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/09/2021 - DSSRC Administrative Closure #171
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (the “Company”) regarding three Facebook posts that were disseminated by salesforce members of the company. DSSRC expressed concern that all three posts communicated the message that the Company’s products were effective in treating health-related conditions including, but not limited to, cancer, autism, diabetes, and anxiety. Two of the subject posts referred to the Company’s products being effective in the treatment of such health-related conditions in children. The posts were identified by DSSRC pursuant to its ongoing, independent monitoring of the direct selling industry. -
6/09/2021 - DSSRC Administrative Closure #170
DSSRC contacted a direct selling company regarding three social media posts disseminated by salesforce members that communicated the efficacy of the Company’s products to treat ADHD in children, COVID-19 and other health-related conditions. The social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace.