Events

Sweepstakes and giveaways are a hot trend for brands and influencers, particularly during the holiday season. This event will focus on sweepstakes and giveaways directly targeting children, helping advertisers better understand the unique compliance requirements for these types of campaigns under the Children’s Online Privacy Protection Act (COPPA), the Children’s Advertising Review Unit (CARU) Advertising and Privacy Guidelines, and the Federal Trade Commission (FTC) Act.

Join us to discuss the ins and outs of advertising tomorrow’s promises while mitigating risks today. This in-depth event features a panel comprised of BBB National Programs' National Advertising Division Vice President Laura Brett who will be joined by Haynes Boone partners Tiffany Ferris and Joe Lawlor.

During 2024, the 50th anniversary of the Children’s Advertising Review Unit (CARU), we will celebrate the “evolution” of children’s advertising and privacy. In October, CARU Supporters will discuss program and policy updates, a look back at the year in review, and what is coming up in the year ahead.

The 2024 Soft Law Summit will once again bring together industry leaders, academics, and policy makers to dissect and examine how the challenges and opportunities for America's business sectors have been and can be addressed by independent industry self-regulation.

The National Advertising Division (NAD) annual conference, NAD 2024, will convene advertising and legal professionals, academic and industry experts, government officials, and businesses of all sizes to examine and explore the complications of navigating the dynamic advertising landscape, best practices and trends, and perspective on what’s coming next. The NAD 2024 conference will focus on advertising innovations, trends, and how advertisers can and will help shape the future of ad law.

During 2024, the 50th anniversary of the Children’s Advertising Review Unit (CARU), we will celebrate the “evolution” of children’s advertising and privacy. In July, CARU Supporters will discuss program and policy updates, the use of AI in the children’s space, and emerging best practices for protecting children regarding emerging technology and platforms.

On April 30, the Global CBPR Forum, including the U.S. Department of Commerce, released the long-awaited Global Cross Border Privacy Rules (CBPR) and Privacy Recognition for Processors (PRP) Systems Framework, a key developmental milestone in international cooperation on cross-border flows. Join us for a live webinar to learn the policy-related updates underway with regard to this transition.

Designed for direct selling industry business leaders and legal and advertising professionals, the 2024 Direct Selling Summit is an educational event that delivers insider knowledge on how to responsibly grow your brand's footprint and fuel progress while fostering customer trust and maintaining a truthful, transparent approach to marketing and advertising campaigns.

BBB National Programs will host a special reception in New York to celebrate 50 years of independent industry self-regulation in children's advertising and privacy.

CARU Supporters, join us in New York City to reflect on the “evolution” of children’s advertising and privacy. At this meeting, we will discuss program and policy updates, what happens when legislation "ages up," and the evolving world of child influencers. Reception to follow at the Skylark.

While momentum continues to build around what a regulated consumer health data privacy landscape looks like and U.S. states take varying (and often overlapping) steps forward, the environment remains shrouded in shades of gray. Many non-healthcare focused companies don’t even realize that they may be subject to new state data privacy laws. On this webinar, panelists will share the latest trends and new laws in the digital health privacy space, discuss an analysis of recent FTC scrutiny in the digital health space and proposed Health Breach Notification Rule, and provide valuable best practices and practical compliance solutions on how to get up to speed, and stay there.

Now more than ever consumers are paying attention to their health and wellness and many businesses see this as an opportunity to promote the health and wellness benefits of their products. While businesses can promote and advertise the benefits, all messages reasonably conveyed must be supported by a reasonable basis, which for health-related claims requires competent and reliable scientific evidence. On this webinar, panelists will provide guidance on how to adequately support a health or wellness claim and will discuss best practices for such claims in your marketing.

Increasingly businesses of all sizes are making international data transfer privacy a priority for their organization, especially small and medium-sized businesses, and many are exploring how the Data Privacy Framework (DPF) Program can support those efforts. Join BBB National Programs and the U.S. Department of Commerce/ITA to kick off the new year with a discussion about 2023 transatlantic data flow trends, an update on what’s new with the DPF Program since its launch in July 2023, and some behind-the-scenes information about partnering with an IRM.

Join BBB National Programs for a free webinar, "Getting Age Assurance Right" where leaders in the children's privacy space will delve into age assurance on digital platforms.

Join BBB National Programs for “Responsibly Engaging with Teens,” a two-part webinar series designed to help businesses understand the changing legal and regulatory teen landscape, learn how to responsibly harness the superpower of influencer marketing, and gain best practices for executing creative, compliant campaigns directed to teens.

Join BBB National Programs for “Responsibly Engaging with Teens,” a two-part webinar series designed to help businesses understand the changing legal and regulatory teen landscape, learn how to responsibly harness the superpower of influencer marketing, and gain best practices for executing creative, compliant campaigns directed to teens.

Join BBB National Programs' Center for Industry Regulation in Arlington, VA for a one-day summit to explore effective options for business to use independent, industry self-regulation to not only solve systemic industry-wide challenges, but also proactively address emerging issues.

The National Advertising Division (NAD) Annual Conference, NAD 2023, will take place on September 19 and 20, 2023. Register to join us in Philadelphia, PA at Convene at City View (30 S 17th St.).

The 2023 Direct Selling Summit, a half-day virtual event taking place on July 27, 2023, provides attendees with an exclusive inside look at how social media and digital advertising is monitored for truth and transparency. Through expert panel and keynote sessions, industry professionals and regulatory experts will discuss prevailing issues confronting the direct selling industry and attendees will learn the necessary best practices that will help them navigate complex marketing and regulatory challenges in the year ahead. Direct Selling Summit attendees will learn critical tips and best practices for responsibly growing their brand, increasing consumer trust, and staying compliant. 

Join the National Advertising Division for part two of our virtual event series on advertising claims in the beauty industry. Brands are taking risks to reach new consumers and redefining beauty marketing when using social media, beauty influencers, the metaverse, and other platforms and vehicles to get their message out.