BBB National Programs Blog

If you missed NAD 2024: Charting the Global Future of Ad Law last month, here is a glimpse of the discussions from the NAD team, leading advertising law lawyers, academics, regulators, and experts from around the world.

In its landmark decision in Relentless Inc. v. U.S. Department of Commerce and Loper Bright Enterprises v. Raimondo, the U.S. Supreme Court has fundamentally reshaped the landscape of regulatory governance in the U.S. And in the wake of the ruling, the implications for industry self-regulation loom large.

While most cars run smoothly off the lot, it’s important to understand your rights if you find yourself with a potential “lemon” parked in your driveway. New Jersey's Lemon Law protects consumers of new vehicles from persistent defects.

The U.S. Supreme Court decision, Loper Bright Enterprises v. Raimondo, marked a pivotal shift in administrative law by overturning the Chevron deference doctrine and will have a long-term impact. The ruling also presents a unique opportunity for industries to fill regulatory gaps in a manner that enhances consumer trust.

Recognizing the shared challenges society and marketers are facing while reckoning with declining levels of trust, advertising standards authorities are uniting to help ensure responsible marketing across all media channels through the new ICAS Global Think Tank, creating a space for academic, business, and policy leaders to engage in candid discussion, research, and collaboration on the biggest challenges facing the advertising industry.

Industry self-regulation is a crucial yet under-utilized and often overlooked tool for solving complex modern business challenges. The Center for Industry Self-Regulation (CISR) aims to change that and fill a significant gap in current higher education.

Environmentalist Jay Westerveld first popularized the term “greenwashing” in 1986. As the term has morphed over time, it has spawned derivatives ranging from “AI washing” to “carewashing” to “healthwashing.” These terms serve to expose deceptive practices and encourage responsible behavior.

As privacy becomes a key pillar for business growth domestically and internationally, California is aiming to ease the burden of U.S. state vs global regulations, working directly with foreign regulators to harmonize approaches to new technologies and data privacy.

A lemon is a vehicle with defects that impair its safety, use, or value. Although manufacturers have made significant efforts over the years to make cars more reliable, no car is entirely problem-free. Knowing your rights and options is important if you ever find yourself with a lemon.

Capturing user engagement is the foundation of internet commerce. And while the incentives to prompt greater engagement are certainly understandable, the recent NGL Labs case from the FTC raises important questions about the ethical and legal ramifications when companies try to artificially generate engagement among their userbase.