Featured News

The State of Small Business Cybersecurity in North America

Small business owners know they are at risk for cyberattacks, but they are somewhat at a loss as to what to do. That’s one of the findings of a new report from the Better Business BureauThe State of Small Business Cybersecurity in North America, released today as part of National Cybersecurity Awareness Month. One of the more troubling findings is that half of small businesses reported they could remain profitable for only one month if they lost essential data.

Is Your Company Losing Trust? New Research Shows Consumer Expectations Are Up, Customer Service is Down, Millennials Rule, and Price Still Matters

 The Better Business Bureau today released new research that shows about three out of five American consumers start from a point of trust when engaging with a business for the first time, and their expectations are increasing even as their customer experiences too often disappoint. The “BBB Trust Sentiment Index,” based on research conducted for BBB by Nielsen, introduces a new standard for measuring consumer trust in a marketplace where trust is increasingly becoming a key strategic priority for businesses and institutions in building long-term relationship with consumers.

News

New EU-U.S. Privacy Shield Adopted to Support Trans-Atlantic Digital Commerce

The long-awaited EU-U.S. Privacy Shield Framework was formally adopted in 2016. The data pact, which will replace the U.S.-EU Safe Harbor Framework, was announced by U.S. Secretary of Commerce Penny Pritzker and EU Justice Commissioner Vera Jourovà in Brussels. In conjunction with the announcement, the Council of Better Business Bureaus (CBBB) launched the new BBB EU Privacy Shield program to provide compliance assistance and independent privacy dispute resolution services for U.S. companies doing business in Europe that must meet EU data privacy standards under the new Framework.

Announcements