DSSRC Administrative Closure #56

DSSRC contacted a direct selling company about two social media posts disseminated by its salesforce members. The subject social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. Specifically, DSSRC expressed concern that the social media posts conveyed unsubstantiated product health and wellness benefit claims related to the current COVID-19 pandemic.

Both of the product claims alleged that the Company’s product is useful in boosting your immune system in order to protect against COVID-19 and in building an immunity to COVID-19.

In response to DSSRC’s inquiry, the Company was appreciative of DSSRC bringing these issues to their attention. The Company informed DSSRC that upon receipt of the notice, the Company immediately initiated its takedown process. In a later email, the Company confirmed that both of the posts were removed.