Maureen Enright

Maureen Enright Picture

Maureen Enright

Vice President, Children’s Food and Beverage Advertising Initiative (CFBAI) and the Children’s Confection Advertising Initiative (CCAI)

BBB National Programs, Inc.


Ms. Enright is an expert on food and children’s advertising issues. She leads CFBAI, a voluntary, advertising self-regulation program that sets standards for food advertising to children. Through participation in CFBAI, responsible food advertisers can be part of the solution to childhood obesity. Nineteen of the largest U.S. food and beverage and quick serve companies currently participate in CFBAI.

Prior to joining CFBAI, she was of counsel at the firm Collier Shannon Scott, where she provided guidance on food, dietary supplement and over-the-counter drug advertising issues. She also spent ten years at the Federal Trade Commission and held several positions, including Assistant to two Directors of the Bureau of Consumer Protection, Acting Assistant Director of Enforcement and staff attorney in the Division of Advertising Practices. At the FTC she worked extensively on national advertising issues  and was one of the lead staff attorneys on the FTC’s Enforcement Policy Statement on Food Advertising.  

Ms. Enright is a 1981 graduate of Fordham University and a 1988 graduate of the University of Virginia School of Law.