BBB National Programs Board of Directors
Apr 27, 2020, 14:00 PM
Name : Luis-Xavier Hernandez
Position : Global VP & General Counsel, Data, Privacy & Digital
Additional details : Unilever
Mr. Hernandez is Global VP & General Counsel, Data, Privacy & Digital for Unilever Canada, where he is responsible for all legal matters and heads up the Legal Marketing Group at Unilever USA which oversees the go-to-market strategy that supports Unilever’s brands. Since joining Unilever in 2002, Mr. Hernandez has held various positions in Latin America, USA and the U.K. Most recently, Mr. Hernandez was Global General Counsel for Marketing based in Unilever’s headquarters in London. In his current position, Mr. Hernandez’ team is responsible for advising Unilever in all legal matters related to marketing, advertising, innovation, privacy, e-commerce, contracts, media, intellectual property, quality, sustainability, and dispute resolution across all categories: Beauty, Personal Care, Home Care, Foods and Refreshments. Mr. Hernandez’ previous international experience includes areas such as M&A, major commercial transactions, compliance, corporate audit, litigation and employment. As DPO for North America, Mr. Hernandez is responsible for the design and execution of Unilever’s privacy program as well as data security remediation.