Nancy M. Burke

Vice President, National Partners and Business Development
BBB National Programs

Nancy Burke has a wealth of experience working with industry wide self-regulation, and a deep understanding of the direct selling channel.

In her role as Vice President, National Partners and Business Development, Nancy brings her wealth of experience to the table of working with industry wide self-regulation, having worked with BBB National Programs to launch the Direct Selling Self-Regulatory Council (DSSRC) in 2019. 

Prior to her role at BBB National Programs, as a part of the more than 100 year old trade association that represents companies selling person-to-person away from a fixed retail location with an independent contractor salesforce, Nancy served as Vice President of Membership at the Direct Selling Association (DSA). Her past roles, including Senior Director and Membership Director at DSA, have equipped her with a deep understanding of the channel. 

Nancy’s career is marked by numerous achievements and recognitions. She was awarded the “Trending Forty” Association Innovator in 2017 by DCA Live and was Membership Professional Advisory Council Chair in 2020 for the American Society of Association Executives (ASAE). A graduate of the University of Virginia, she earned ASAE’s Certified Association Executive (CAE) designation in 2008. Nancy received a Certificate of Achievement from Rollins College in 2020 for Strategic Optimization: Empowering Direct Selling Executives and completed the Direct Selling Compliance Professional Certification (DSCP-CP) in 2021.