May 6, 2024, 09:09 AM by Miles Light, Counsel, Privacy Technology, BBB National Programs

It is vital that the business community at large parse through the differing approaches of COPPA 2.0 and APRA to children's privacy and understand where these bills would overlap or contradict each other. To help, the Children’s Advertising Review Unit (CARU) privacy team is breaking them down.

May 2, 2024, 14:00 PM by Divya Sridhar, Vice President, Global Privacy Division and Privacy Initiatives Operations, BBB National Programs.

In our digitally connected world, safeguarding personal data is essential. To help accomplish that goal, the new Global Cross Border Privacy Rules (CBPR) System launched this week by the Department of Commerce, offering a much-needed framework for a new era of international data protection.

Apr 29, 2024, 09:00 AM by Eric D. Reicin, President & CEO, BBB National Programs

Now is not the time for businesses and nonprofits to go to extremes either. A middle way – a pathway that is built on a strong corporate governance foundation with a keen cognizance of the law – is the optimal path forward for continued innovation.

Apr 12, 2024, 09:00 AM by Dr. Divya Sridhar, Vice President, Global Privacy Division and Privacy Initiatives Operations, BBB National Programs

Was it the recent series of natural phenomena that prompted Congress to move on a bipartisan, bicameral federal privacy bill? We can’t say with certainty, but we can outline for you what we believe to be, at first glance, the most compelling elements of the American Privacy Rights Act of 2024 (APRA).

Mar 14, 2024, 09:43 AM by Author: Annie Ugurlayan, Assistant Director, National Advertising Division, BBB National Programs

Some advertisers believe they can avoid scrutiny when making health-related claims by making their claim “softer.” But context is key. Health benefit claims must comply with the FTC’s Health Products Compliance Guidance. The substantiation bar is not lowered by changing the approach to the health-related claim.

Mar 13, 2024, 10:24 AM by Eric D. Reicin, President & CEO, BBB National Programs

Business and nonprofit leaders in the U.S. may not feel so weighty a responsibility in assessing the global impact of AI, but we must realize AI’s power to impact our organizations, our local economies, our sectors, and our nation.

Mar 11, 2024, 11:13 AM by Dr. Divya Sridhar, Vice President, Global Privacy Division and Privacy Initiatives Operations, BBB National Programs

President Biden closed February 2024 with an EO that signaled an important development for how the U.S. plans to position and guard itself from global adversaries, and speaks volumes about how the U.S. views the next-generation impacts of data flows on the digital economy and how our nation can be better equipped as a global leader. Read our takeaways and future considerations.

Feb 28, 2024, 09:00 AM by Khoury Trombetta, Attorney, Children's Advertising Review Unit (CARU), BBB National Programs

The Kids Online Safety Act (KOSA) is gaining traction in the U.S. Senate after the most recent round of revisions released this month by Senators Richard Blumenthal and Marsha Blackburn, following on the heels of proposed changes to the COPPA Rule. Here are CARU's high-level takeaways from the KOSA revisions with some insight into each revision.

Feb 22, 2024, 09:00 AM by Miles Light, Counsel, Privacy Technology, BBB National Programs

Privacy-minded Federal Trade Commission (FTC) watchers have seen two bombshell enforcement actions related to alleged mishandling of consumer geolocation data. The Privacy Initiative team delves into those cases, the breadth of the penalties the FTC has included in the proposed orders, and best practices to avoid the crosshairs.

Feb 9, 2024, 09:00 AM by Jennifer Santos, Attorney, National Advertising Division, BBB National Programs

It’s time again for the Big Game, when we gather to watch the most expensive commercials of the year. As brands create memorable content, it is important they remember to make all claims truthful and accurate. This year, as you watch brands’ creative efforts, keep these lessons learned from past NAD cases in mind.

Feb 7, 2024, 08:00 AM by Victoria Akosile, Deputy Director, Privacy Operations, BBB National Programs

Easing data flows across the Atlantic, the EU-U.S. DPF satisfies requirements outlined under the General Data Protection Regulation (GDPR), helping companies avoid steep fines.

Jan 29, 2024, 08:55 AM by BBB National Programs' Global Privacy Division

This month the Federal Trade Commission (FTC) announced participation in the Global Cooperation Arrangement for Privacy Enforcement (Global CAPE), signaling the agency’s interest in keeping pace with the increasingly global nature of commerce and marks an important step forward for the global expansion of CBPRs.

Jan 24, 2024, 09:00 AM by BBB National Programs' Global Privacy Division

The UK Extension to the EU-U.S. Data Privacy Framework (DPF) took effect, permitting the flow of personal data from the UK to the U.S. without the need for further safeguards and making UK coverage accessible for companies of all sizes. The UK Extension signals its commitment and enthusiasm for sustainable data flows.

Jan 22, 2024, 09:00 AM by The Digital Advertising Accountability Program (DAAP) Team

Deprecation of traditional third-party cookie tracking and the adoption of new tracking alternatives has animated a new wave of regulatory issues that complicate business compliance with consumer privacy in digital advertising. From 2023 cases, DAAP identified best practices for responsible action in 2024 to stay out of regulatory crosshairs.

Jan 9, 2024, 08:55 AM by The Children's Advertising Review Unit Team

On December 20, 2023, the FTC proposed changes to the COPPA Rule that would impact every COPPA Safe Harbor Program. While the CARU team continues to review the FTC’s Notice of Proposed Rulemaking, this blog provides answers to some frequently asked questions about our COPPA Safe Harbor Program and explains the various safe harbor seal types.

Jan 3, 2024, 09:00 AM by Rukiya Bonner, Director, Children’s Advertising Review Unit (CARU); Debra Policarpo, Senior Counsel, CARU; Khoury Trombetta, Privacy Counsel, CARU, BBB National Programs

The Federal Trade Commission (FTC) has given us a lot to think about by publishing its proposed changes to the Children’s Online Privacy Protection Act (COPPA) Rule. While the FTC does not propose many wholesale revisions to the COPPA Rule, CARU breaks down what the FTC is proposing.

Dec 21, 2023, 09:00 AM by Eric D. Reicin, President & CEO, BBB National Programs

Industry self-regulation can be a key differentiator for businesses and nonprofits to perform at their most effective level, especially when it comes to engaging with emerging technologies such as AI. But the question is, as a private sector leader, what does the road map look like?

Dec 20, 2023, 08:00 AM by Maureen Enright, Vice President, Children’s Food and Beverage Advertising Initiative, BBB National Programs

BBB National Programs has released the Children’s Food and Beverage Advertising Initiative (CFBAI) and Children’s Confection Advertising Initiative (CCAI) 2022 Annual Report, which includes findings on CFBAI and CCAI participant compliance.

Dec 19, 2023, 09:00 AM by Dr. Divya Sridhar, Director, Privacy Initiatives, BBB National Programs

If you are a multinational business or interacting with clients, service providers, or contractors in the EU, your business is likely processing data of EU consumers. Companies have realized they can remove the headache of managing the process by leveraging a third-party accountability agent, such as BBB National Programs, to do the heavy lifting.

Dec 11, 2023, 09:30 AM by Rukiya Bonner, Director, Children’s Advertising Review Unit and Khoury Trombetta Attorney, Children's Advertising Review Unit

Tips from the Children's Advertising Review Unit (CARU) on areas to pay attention to when gifting a child their first phone, things to avoid, and steps to take to set yourself and your child up for success.