Media Advisory: Sesame Workshop’s Michael Preston and U.S. Representative Kathy Castor to Keynote CARU 2022 Annual Conference

McLean, VA – April 26, 2022 – The Children’s Advertising Review Unit of BBB National Programs will host the virtual CARU 2022 Annual Conference May 10-11, 2022, featuring keynote speakers who will address how to create a better digital world for children and what the U.S. policy landscape looks like for the year ahead.

The CARU Annual Conference is the only national event dedicated to convening advertising and privacy professionals from companies of all sizes in the children’s space, along with regulators and academics, to discuss recent changes and best practices in the arenas of responsible advertising to children as well as the collection and management of children’s data online. This year’s theme is focused on helping companies keep campaigns creative while navigating an evolving technological and regulatory landscape. 

At this event, speakers share practical advice, parse recent developments in advertising and privacy law, discuss Federal Trade Commission (FTC) priorities, identify best practices, and break down the cases that made headlines in the last year. Members of the media are invited to cover CARU 2022 with complimentary registration by emailing press@bbbnp.org.

WHO:

Keynote Speakers

  • Kathy Castor, U.S. Representative, 14th District of Florida
  • Michael Preston, Ph.D., Executive Director, Joan Ganz Cooney Center, Sesame Workshop

 

Other Speakers & Panelists

  • Sarah Abramson, Kellogg Company
  • Carolina Alonso, BakerHostetler
  • Jake Appel, ORCAA
  • Lauren Appelbaum, RespectAbility 
  • Greg Boyd, Frankfurt Kurnit
  • Steven Caldwell, Mattel
  • Kristin Cohen, Acting Associate Director, FTC Division of Privacy and Identity Protection
  • Julie Dawson, Yoti
  • Shuli Gilutz, UX Research, D4CR
  • Nellie Gregorian, Fluent Research
  • Melissa Hunter, Family Video Network
  • David Kleeman, Dubit 
  • Sonia Livingstone, London School of Economics
  • Makeda Mays Green and Andrea Strauss, Nickelodeon Digital Consumer Insights, Viacom
  • Elizabeth Milovidov, Digital Child Safety, LEGO
  • Joe Newman, TYZ Law
  • Bob Nielson, LEGO
  • Marisa Nightingale, Social Impact Consultant
  • Greg Pemberton, Sony Interactive Entertainment
  • Michael Rich, MD, Digital Wellness Lab at Harvard
  • Gabe Thomas, Kidoodle.TV
  • Lindsey Tonsager, Covington & Burling
  • Steve Vosloo, UNICEF

 

A full list of speakers is available here

WHAT: Children’s Advertising Review Unit (CARU) 2022 Annual Conference, the only national event dedicated to convening advertising and privacy law professionals in the children’s space. 

WHEN: Tuesday, May 10 – Wednesday, May 11, 2022, from 11:00 AM – 4:30 PM ET (each day)

WHERE: Virtual 

A full event agenda is available here

RSVP: Credentialed members of the media are invited to attend with complimentary registration. To register and for more information, email press@bbbnp.org

###

About BBB National Programs: BBB National Programs is where businesses turn to enhance consumer trust and consumers are heard. The non-profit organization creates a fairer playing field for businesses and a better experience for consumers through the development and delivery of effective third-party accountability and dispute resolution programs. Embracing its role as an independent organization since the restructuring of the Council of Better Business Bureaus in June 2019, BBB National Programs today oversees more than a dozen leading national industry self-regulation programs, and continues to evolve its work and grow its impact by providing business guidance and fostering best practices in arenas such as advertising, child-directed marketing, and privacy. To learn more, visit bbbprograms.org.

 

Subscribe to the Ad Law Insights or Privacy Initiatives newsletters for an exclusive monthly analysis and insider perspectives on the latest trends and case decisions in advertising law and data privacy.

 

 

 

 

Latest Decisions

Decision

James Hardie Appeals National Advertising Division Recommendation to Discontinue Certain Claims for its Fiber Cement Siding

New York, NY – October 24, 2024 – The National Advertising Division determined that, in connection with certain testimonials for James Hardie’s fiber cement siding, no additional disclosure of material connections is necessary, but recommended that other claims be modified or discontinued.   

Read the Decision Summary
Decision

National Advertising Division Finds Certain HEPA Claims for PuroAir 400 Air Purifiers and Filters Supported

New York, NY – October 23, 2024 – In a challenge brought by competitor Levoit, the National Advertising Division determined PuroAir provided a reasonable basis for claims that its PuroAir 400 air purifiers and filters have passed high-efficiency particulate air (HEPA) standards.

Read the Decision Summary
Decision

Direct Selling Self-Regulatory Council Recommends Dudley Beauty Discontinue Earnings Claims

McLean, VA – October 21, 2024 – The Direct Selling Self-Regulatory Council (DSSRC) recommended Dudley Beauty discontinue certain earnings claims made on Facebook, Twitter/X, YouTube, Pinterest, and the company website.  

Read the Decision Summary
Decision

National Advertising Division Recommends Comcast Discontinue or Modify Comcast Business Internet’s “12x Faster” Claim

New York, NY – October 17, 2024 – In a challenge brought by AT&T, the National Advertising Division (NAD) recommended Comcast, in connection with Comcast Business Internet discontinue or modify the claim “Comcast Business Internet has speeds up to 12x faster than Verizon, AT&T, and T-Mobile.”

Read the Decision Summary