BBB National Programs Decisions
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10/06/2020 - CARU Determines Social Media Platform Discord Complies with COPPA and CARU Guidelines with Proper Protections for Children Under 13New York, NY – October 6, 2020 – The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, determined that Discord Inc. is not an online service directed to children as defined by Children’s Online Privacy Protection Act (COPPA) and CARU’s Guidelines for Online Privacy Protection.
8/12/2020 - CARU Recommends MilkPEP Modify Child-Directed Advertisement to Meet Safety Guidelines for Children Under 12The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, determined that a television advertisement to promote America’s Milk Companies produced by the National Fluid Milk Processor Promotion Board (MilkPep) did not comply with CARU’s safety guidelines. As a result, CARU recommended that MilkPEP discontinue the ad, which appeared during children’s programming, or modify it to include proper representation of safety gear.