BBB National Programs Insights
Top 10 Reasons to Resolve Lemon Law Disputes with BBB AUTO LINE
What to Know About the New York Lemon Law
Defining The 'S' In ESG And Navigating Disclosures
BBB AUTO LINE Marks a Milestone: 40 Years of Lemon Law Dispute Resolution
Ad Watchers: Revisiting the Best Podcast Episode Ever: What is Puffery?
When you hear a claim in an advertisement like, “best in the world,” you probably know that the product has not been measurably proven to actually be the best in the world. And that’s okay, because this is an example of puffery, an exaggerated, blustering, or boastful statement or general claim that could only be understood to be an expression of opinion, not a...
Ad Watchers: How Should You Present Scientific Evidence to Support Your Ad Claims?
Understanding how to present scientific evidence in a substantiation case can be difficult, especially when the data is complex or no industry standard exists. In this episode of Ad Watchers, the hosts discuss a complex topic: how should marketers put scientific data to use? They answer this question by diving into different...
The State of Privacy: How Did We Get Here?
Looking back even just five years ago, the privacy...
Introducing Privacy Abbreviated: Meet the Hosts
BBB National Programs is pleased to introduce Privacy Abbreviated. Hosted by privacy experts Dona Fraser and Catherine Dawson, this new podcast series will discuss the impact of privacy laws and tech innovation on small and...