BBB National Programs Blog

Defining 'Child-Directed' and Addressing New Technology: Discussing COPPA Updates at CARU 2020

Sep 23, 2020, 09:52 AM by BBB National Programs
On September 22, the 2020 CARU Conference kicked off the Fall Series with a keynote from the Federal Trade Commission’s (FTC)'s Peder Magee, and Phyllis Marcus, a Partner at Huton Andrews Kurth and one of the original authors of the Children's Online Privacy Protection Act (COPPA).

On September 22, the 2020 CARU Conference kicked off the Fall Series with a keynote where we heard from Children's Online Privacy Protection Act (COPPA) experts: the Federal Trade Commission’s (FTC)'s Peder Magee, and Phyllis Marcus, a Partner at Hunton Andrews Kurth.

During their fireside chat our speakers addressed the burning questions that everyone wants to know. Why did the FTC take another look at the COPPA Rule when it hasn't been the standard 10 years between reviews? Speakers address the technological, advertising, and larger issues on the table during this Rule review, such as whether the factors that determine if content is "child-directed" are still valid.

Watch the full session below and register for other sessions in the Fall Series of the 2020 CARU Conference series at caruconference.org.