Direct Selling Self-Regulatory Council Refers Faberlic to the FTC and Texas Attorney General Over Unsubstantiated Earnings Claims

McLean, VA – January 29, 2026 – The Direct Selling Self-Regulatory Council (DSSRC) of BBB National Programs has referred marketing claims made by Faberlic, LLC to the Federal Trade Commission (FTC) and Texas Attorney General for review after the company failed to respond to DSSRC’s inquiries regarding earnings claims made by its salesforce members on social media.

Faberlic is a direct selling company that markets and sells a wide range of consumer products primarily in the beauty, personal care, health, and lifestyle sectors. The claims at issue were identified by DSSRC through its ongoing, independent monitoring of advertising claims in the direct selling industry. 

The claims that formed the basis of this inquiry were shared by salesforce members on Facebook. Those claims include but are not limited to:
  • “A “side hustle” is more than just another stream of income. It’s also the new job security… Most would say an extra $200-$500 a month would be life-changing for their families.”
  • “I want my parents visit new country for 7-10 days every 6 months since November 11, 2024. By that time my monthly check shall have been at least $ 7,000 after taxes….. there is no salary ceiling and the business infrastructure is fully built. In addition, the United States is a new market for the company.” 
  • “I also received my first paycheck and all I can say is YOWZA! I love receiving checks with commas in them!” 
  • “Faberlic gives you the opportunity to start your business with unlimited potential earnings.”
  • “People are making between10,000-12,000 a MONTH!! Let that really sink in.”
  • “No tricks here! Treat yourself to financial freedom with Faberlic!”

DSSRC determined that the claims being disseminated by Faberlic salesforce members on social media expressly and inaccurately claimed that salesforce members can earn significant and unlimited income and achieve financial freedom and independence.

Despite DSSRC’s multiple outreach attempts, Faberlic did not submit a response to DSSRC regarding the claims at issue and the claims still remain available to the general public.

As a result, DSSRC has referred this matter to the FTC and the Texas Attorney General’s Office for further review.

All BBB National Programs case decision summaries can be found in the case decision library. For the full text of DSSRC decisions, visit the DSSRC Cases and Closures webpage.