Transitioning to the Data Privacy Framework
Program Impact
Dispute Resolution
Conciliation and arbitration options offer flexibility and enhance customer service.Monitoring & Reminders
Monitoring privacy notices and certifications with timely reminders to keep your team focused on privacy compliance.Compliance Support
Hands-on assistance with developing Privacy Shield notices and navigating the self-certification process.Resources & Guidance
Compliance tips and curated resources empower businesses to implement best practices.Principles & Procedures
When a U.S. business joins Privacy Shield, it makes a public commitment that its processing of EU, UK, and Swiss personal data will meet the data protection standards embodied in the Privacy Shield Principles.
A business that chooses BBB EU Privacy Shield as its IRM agrees to follow our Procedure Rules when responding to privacy complaints, and to keep the same promise to the individuals who make use of our dispute resolution service.
What Sets BBB EU Privacy Shield Apart?
Dispute Resolution
Our unique conciliation-first model delivers speedy and seamless dispute resolution services, following transparent procedures trusted by consumers and businesses alike. This meets the requirement for Privacy Shield businesses to select a recognized Independent Recourse Mechanism (IRM) to facilitate complaints brought by EU, UK, and Swiss individuals under Privacy Shield. Learn more about our complaint handling process.Compliance & Monitoring
As your IRM, BBB EU Privacy Shield provides hands-on compliance assistance during self-certification and annual re-certification. We help your business align its privacy notices with the substantive requirements of Privacy Shield and support your team in meeting ongoing administrative requirements, through included monitoring and timely reminders. Learn more about our privacy policy guidance.Service & Engagement
Through up-to-date guidance about the evolving data privacy landscape, BBB EU Privacy Shield enables its participants to focus on what matters. Our team also provides one-on-one support for participating businesses of all sizes. We are always at the ready to assist you, whether advising on best practices for consumer complaints or navigating a merger of two Privacy Shield certifications. Learn more about our application process.
Joining BBB EU Privacy Shield
STEP 1: Confirm your organization is eligible for Privacy Shield
STEP 2: Apply with BBB EU Privacy Shield
STEP 3: Update draft privacy policy to include Privacy Shield disclosures
STEP 4: Submit all materials and wait for our approval
STEP 5: Self-Certify with the U.S. Department of Commerce, International Trade Administration
News & Blog
BBB National Programs’ Statement on Executive Order to Implement the European Union-U.S. Data Privacy Framework
McLean, VA – October 07, 2022 – Dona Fraser, BBB National Programs’ Senior Vice President, Privacy Initiatives, issued the following statement today on the Biden Administration’s Executive Order to implement U.S. commitments under the European Union-U.S. Data Privacy Framework.
New WA Consumer Health Law Drives Call to Action: Adopt Robust Standards in the Health B2C Marketplace
Federal Privacy Legislation Should Create a Gateway for Industry Self-Regulation
Key Takeaways: TikTok Testifies at House Energy & Commerce Committee Hearing
Resources & Guidance
In concert with our other privacy initiatives, we provide up-to-the-minute guidance on common privacy compliance obligations as well as curated resources to empower businesses to quickly embrace best practices.