Program Impact
Free
Our no-cost online process provides prompt, thorough handling of privacy inquiries and complaints.Independent
Our long-established independent non-profit organization ensures consumer complaints are heard and addressed by participating businesses.Accessible
We help you understand your redress options to ensure business accountability under Privacy Shield.Transparent
Procedures are detailed in our Rules and casework is published in our annual Procedure Reports.Principles & Procedures
When a U.S. business joins Privacy Shield, it makes a public commitment that its processing of EU, UK, and Swiss personal data will meet the data protection standards embodied in the Privacy Shield Principles.
A business that chooses BBB EU Privacy Shield as its IRM agrees to follow our Procedure Rules when responding to privacy complaints, and to keep the same promise to the individuals who make use of our dispute resolution service.
How to File A Complaint
STEP 1: Contact the business, at the address listed in its privacy policy and the Privacy Shield List.
STEP 2: Await a reply. The business must respond within 45 days.
STEP 3: File your complaint with BBB EU Privacy Shield.
STEP 4: Engage in our dispute resolution process as we work to resolve your complaint with the business.
STEP 5: If issues remain, you may have additional redress options (see Privacy Shield Annex I).
Resources for Consumers
Frequently Asked Questions