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Decision

CARU Recommends MilkPEP Modify Child-Directed Advertisement to Meet Safety Guidelines for Children Under 12

The Children’s Advertising Review Unit (CARU), a division of BBB National Programs, determined that a television advertisement to promote America’s Milk Companies produced by the National Fluid Milk Processor Promotion Board (MilkPep) did not comply with CARU’s safety guidelines. As a result, CARU...
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Statement

BBB National Programs’ Dona Fraser Reacts to App Developer HyperBeard, Inc.’s Settlement with FTC Regarding Allegations It Illegally Collected Kids’ Data without Parental Consent

Arlington, VA, June 5, 2020 – Dona Fraser, Vice President of BBB National Programs’ Children’s Advertising Review Unit (CARU) today issued the following statement:

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Press Release

BBB National Programs’ Children’s Advertising Review Unit Urges FTC to “Follow Up Now” on U.S. Senators’ Call for Inquiry into the State of Children’s Privacy

With widespread recognition that the COVID-19 pandemic has elevated children’s risk online, BBB National Programs’ Vice President Dona Fraser, who leads the non-profit organization’s Children’s Advertising Review Unit (CARU), today issued the following statement...
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Viacom International to Review Privacy Policy for Spanish-Language ‘Mundonick’ Following CARU Inquiry

Viacom International Media Networks, operator of the Spanish-language website Mundonick, said it would review the sites privacy policy, following an inquiry from the Children’s Advertising Review Unit.
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