DSSRC Administrative Closure #48
DSSRC contacted a direct selling company about a social media post disseminated by a salesforce member. The subject social media post came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. Specifically, DSSRC expressed concern that the social media post conveyed unsubstantiated product, health and wellness benefits that the Company’s direct selling products can protect against COVID-19.
The post in question stated that due to the current COVID-19 pandemic one of the best things you could do to protect yourself is to boost your immune system. The post then went on to list the Company’s various products that allegedly boost an individual’s immune system. DSSRC is concerned that a reasonable person would come to the conclusion that the Company’s products will help boost their immune system and therefore protect against COVID-19.
In response to DSSRC’s inquiry, the Company informed DSSRC that this post had previously been flagged by their system and they were in the process of removing the post. The Company confirmed that the post had been removed.
DSSRC expressed its appreciation to the Company for its efforts in removing the post. As a result of the prompt actions taken by the Company, DSSRC administratively closed the inquiry.