Case #84-2022: Monitoring Inquiry – Navan Global
BBB NATIONAL PROGRAMS
The Direct Selling Self-Regulatory Council
Case Number 84-2022: Monitoring Inquiry – Navan Global
Navan Global (or the Company) was a multilevel marketing company located in Franklin, Tennessee, that manufactures and distributes health and CBD-related products.
Basis of Inquiry
The Direct Selling Self-Regulatory Council (“DSSRC”) is a national advertising self-regulation program administered by BBB National Programs. This inquiry was commenced by DSSRC pursuant to its ongoing independent monitoring of advertising and marketing claims in the direct selling industry.
This inquiry concerned one earnings claim and several product claims disseminated by Company salesforce members. The representative claims that formed the basis of this inquiry were located on the Facebook and Instagram accounts of Company salesforce members. Those claims are set forth below:
- “Create your own Wealth with NAVAN- ID 8706”
Product Performance Claims
- “A daily dose of CBD supports almost every system in your body. In particular, numerous studies support the benefits in helping ease anxiety, insomnia, inflammation and chronic pain.”
- “Get the body back to it's original health. Feel better & Look better in only 10 seconds a day. See the effects after one week ~ less stress and alleviate anxiety. Enhance focus through 92 minerals in the body with the restore to rebalance your energy and mood.”
- “Started of the morning taken 2 drops underneath my tongue of Daily Detox. This will flush the heavy metals, virus' or any bad in my cells that I've acquired through the last 50 plus years I've lived. Followed up with CBD tincture to help with inflammation in my knees mostly, anxiety, a little depression…”
- “I got started to renew my health, restore my happiness, and rid my stress and anxiety.... even more than that, to share this with others, friends & family who could benefit from Navan as well.”
- “I have been going through some stuff and these drops and gummies have helped with my mental clarity, decreased my stress and depression, helped my anxiety and boosts my mood and leaves me waking up refreshed”
- “Within minutes I had relief in my right hip. In another 30 minutes the left side pain started to subside. This 1/2 @$$ed experiment has proven to me the power of this NAVAN CBD cream. Both on direct application and through the nervous system. Woke up with a 77 blood sugar reading without my nightly insulin. Was it because of all the walking? The NAVAN CBD Cream and Tincture under the tongue? Or Both?”
- “… what I have experienced so far, I cant help but to share it with everyone and I am really excited to start changing lives for the better. Anxiety? Depression? Pain? Inflammation? Sleep issues? Tonight, Let's talk CBD oil!”
“See the effects after one week ~ less stress and alleviate anxiety. Enhance focus through 92 minerals in the body with the restore to rebalance your energy and mood.”
“Reduces my inflammation from arthritis and calms my nerves…#diseaseprevention”
“I have very dry skin with the addition of Psoriasis and some days, the itchy feeling just about makes me crazy. I have dealt with this nuisance since 3rd grade, so 62 years of trying to find relief for this stubborn condition. I have tried every remedy science ever created over the years, even a chemotherapy drug, to get relief or clearing – to no avail.”
“Reduces symptoms of allergies: The zeolite captures some of the allergens and antigens that trigger allergies, migraines, and asthma. This can help to reduce symptoms” and “May help reduce cholesterol levels”
DSSRC expressed its concern that the social media posts appear to communicate that salesforce members typically earn significant income from the Navan Global business opportunity and that the Company’s products can treat a number of serious health-related conditions.
Navan Global did not substantively respond to DSSRC’s Notice of Inquiry. Subsequently, DSSRC contacted the former CEO of Navan Global and was informed that the Company ceased business operations in April 2022.
DSSRC confirmed that Navan Global is no longer distributing products and that the representation made by its former CEO that the Company ceased its business operations is consistent with information that has been made publicly available. DSSRC verified that the Navan Global website has been disabled, there has been no activity on the company Facebook page since February 2021, and the public telephone number listed for the company is no longer in service.
Based on the forgoing, DSSRC administratively closed this inquiry as the Company has terminated its business operations.
(Case #84-2022, closed on 10/11/2022)
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