National Partners
With technological innovation, social factors, industry evolution, and other economic shifts the need for industry self-regulation is as critical today as when the first U.S. industry self-regulation program was established 50 years ago.
BBB National Programs National Partners influence the future of regulation in their industry, demonstrating to stakeholders their commitment to accountable, industry-led standards and dispute resolution programs that protect consumers and keep the playing field level for business.
Benefits
Access
Interact directly with our subject matter experts through curated events and workshops with expansive networking opportunities and have access to regular members-only updates on our initiatives, case decisions, and program developments before the rest of the industry.Influence
Help shape the future of industry self-regulation through your participation in one or more of BBB National Programs’ seven issue-specific program committees. Join us as we continue to develop and evolve industry self-regulation programs to create solutions to meet future industry needs.Value
Receive BBB National Program services, subscriptions, sponsorships, and event access for discounted member pricing, including the Online Archive, advertising challenge filing fees, pre-screening services, and preferred pricing for sponsorships and registrations at all our events.Community
Network with more than 100 companies committed to advancing marketplace trust and influencing industry behaviors by engaging in exclusive curated events throughout the year and program-shaping workshop opportunities to influence the future of our work.Committee Structure
News & Blog
BBB National Programs Announces 91 Distinguished Panel Pool Members for 2023 National Advertising Review Board
McLean, VA – January 10, 2023 – BBB National Programs today announced the 91 panel pool members of the 2023 National Advertising Review Board, the appellate body for the U.S. advertising industry’s system of self-regulation, selected for their stature and experience in their fields.
BBB National Programs Names Michelle R. Harris as Vice President, National Partners and Business Development
McLean, VA – January 4, 2023 – BBB National Programs today announced that Michelle R. Harris has been named Vice President, National Partners and Business Development, BBB National Programs.
Direct Selling Self-Regulatory Council Refers Perfectly Posh Earnings Claims to the FTC and Utah Attorney General for Possible Enforcement Action
National Advertising Division Finds Certain Claims for T-Mobile Home Internet Supported; T-Mobile Appeals Determination That Certain Claims Were Unsupported
New York, NY – January 23, 2023 – In a challenge brought by Comcast, the National Advertising Division (NAD) determined that T-Mobile’s advertising provided a reasonable basis for its price lock claim and concluded that other challenged claims did not convey false or misleading...
Upcoming Events
ACI’s 6th Annual Forum on Advertising Claims Substantiation Workshop
California Lawyers Association Annual Privacy Summit 2023
ACI’s 6th Annual Forum on Advertising Claims Substantiation
ACI’s 6th Annual Forum on Advertising Claims Substantiation
