AccessInteract directly with our subject matter experts through curated events and workshops with expansive networking opportunities and have access to regular members-only updates on our initiatives, case decisions, and program developments before the rest of the industry.
InfluenceHelp shape the future of industry self-regulation through your participation in one or more of BBB National Programs’ seven issue-specific program committees. Join us as we continue to develop and evolve industry self-regulation programs to create solutions to meet future industry needs.
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CommunityNetwork with more than 100 companies committed to advancing marketplace trust and influencing industry behaviors by engaging in exclusive curated events throughout the year and program-shaping workshop opportunities to influence the future of our work.
News & Blog
BBB National Programs Receives APEC Approval as First U.S. Non-Profit Accountability Agent and Launches Global Privacy Division
McLean, VA – January 26, 2021 – Building upon its longstanding privacy protection work in Europe, BBB National Programs today announced its approval by the Asia-Pacific Economic Cooperation (APEC) as the first U.S.-based non-profit Accountability Agent in the APEC Cross Border Privacy Rules (CBPR)...
BBB National Programs Announces 85 Distinguished Members of 2021 National Advertising Review Board Panel
NARB Recommends AT&T Disclose Material Connections When Citing Testing Company Data, Modify “Building 5G on America’s Best Network” Claim
A panel of the National Advertising Review Board (NARB) has recommended that AT&T Services, Inc. clearly and conspicuously disclose its material connection to Global Wireless Solutions (GWS) when making a “Best Network” claim that is based on GWS testing. The NARB panel also...
NAD Recommends T-Mobile Modify Post-Merger 5G Claims to Avoid Implication that Aspirational Benefits are Imminently Available
New York, NY – February 23, 2021 – The National Advertising Division (NAD) recommended that T-Mobile, U.S., Inc. modify certain advertising claims that imply imminent availability of certain promoted benefits to T-Mobile customers as...
National Partner National Advertising Committee Meeting
National Partner Children's Issues Committee Meeting
National Partner Privacy Committee Meeting
National Partner Outside Counsel Committee Meeting