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News & Blog
BBB National Programs Adds FTC Veteran Mamie Kresses as Vice President, Children’s Advertising Review Unit (CARU)
McLean, VA – April 12, 2021 – BBB National Programs, the independent non-profit organization that oversees more than a dozen industry self-regulation and dispute resolution programs, today announced the hire of FTC veteran Mamie Kresses as Vice President, Children’s Advertising Review Unit (CARU). Kresses moves from the...
BBB National Programs Receives APEC Approval as First U.S. Non-Profit Accountability Agent and Launches Global Privacy Division
McLean, VA – January 26, 2021 – Building upon its longstanding privacy protection work in Europe, BBB National Programs today announced its approval by the Asia-Pacific Economic Cooperation (APEC) as the first U.S.-based non-profit Accountability Agent in the APEC Cross Border Privacy Rules (CBPR) and Privacy...
DSSRC Recommends Direct Selling Company Aihu Discontinue Certain Health-Related Product Performance Claims
McLean, VA – June 10, 2021 – The Direct Selling Self-Regulatory Council (DSSRC) opened an inquiry into several health-related product performance claims made on the company website and on social media by Aihu, Inc, a direct selling company that sells biodegradable, organic essential oil skincare products, and its salesforce...
National Advertising Division Finds Certain Claims for Crest Whitening Emulsions Supported; Recommends Discontinuation or Modification of Others
New York, NY – June 8, 2021 – The National Advertising Division (NAD) determined that The Procter & Gamble Company (P&G) provided a reasonable basis for claims that its Crest Whitening Emulsions provide “better” or “100% whiter” results and that it “whitens better” than P&G’s own...
National Partner National Advertising Committee Meeting
National Partner Membership Committee Meeting