CARU 2020
May-Dec 2020




At the Children’s Advertising Review Unit (CARU) Annual Conference, the only event dedicated to children’s advertising and privacy law, attendees gain exclusive insight into emerging industry trends, a deep understanding of the challenges facing advertisers, marketers, developers, and legal professionals, and of course, tips and best practices from leaders in their fields.


The Path to Responsible Advertising & Privacy for Kids






  • Alice Cahn, Youth Family Media CSR
  • Mary K. Engle, Executive Vice President, BBB National Programs' National Advertising Division
  • Rachel Glasser, Chief Privacy Officer, Wunderman Thompson
  • Harry Jho, Co-Creator, Mother Goose Club
  • Melissa Landau Steinman, Partner - Advertising and Marketing Practice Group, Venable
  • James Lee, Chief Operating Officer, Identity Theft Resource Center
  • Peder Magee, Senior Attorney, Division of Privacy and Identity Protection, Bureau of Consumer Protection, Federal Trade Commission
  • Phyllis Marcus, Partner - Competition and Consumer Protection group, Andrews Kurth LLP
  • Joel Means, Associate General Counsel, Pokémon Company International, Inc.
  • Mike Moynihan, VP - Global Brand, Marketing, Insights and Partnerships, The LEGO Group
  • Kate O’Loughlin, Chief Operating Officer, North America, SuperAwesome
  • David Rothenberg, Senior Product & Privacy Counsel, Snap Inc.
  • Andrew Smith, Director - Bureau of Consumer Protection, Federal Trade Commission
  • Matt Vidal, Product Counsel, Google



May 28, 2020

Opening Keynote: Spotlight on Kids and the Federal Trade Commission (FTC)
2:00 pm Eastern Time

The Federal Trade Commission’s Director of the Bureau of Consumer Protection will share his perspective about the future of the kids’ space in this fireside chat.

Keynote Speaker:

  • Andrew Smith – Director, Bureau of Consumer Protection, Federal Trade Commission


  •  Alice Cahn – Cahnworks


June 23, 2020

Solving Challenges with Social Media and General Audience Platforms that Appeal to Children
2:00 pm Eastern Time

Learn best practices for dealing with challenges on tech platforms. Leave with substantive takeaways for what you should and should not do in order to still reach your target audience.


  • Matt Vidal – Product Counsel, Google LLC; Harry Jho – Co-Creator, Mother Goose Club
  • Kate DiRanna – Strategic Partnerships and Content Lead, Spark Foundry


  • Po Yi – Partner, Manatt, Phelps & Phillips, LLP


July 21, 2020

The Explosive World of eSports and Online Gaming
2:00 pm Eastern Time

Explore how esports and online gaming are impacting the children’s media landscape. Learn about emerging industry trends and legal issues involved in bringing children into the game.


  • Joel Emans – Associate General Counsel, The Pokémon Company International


  • Melissa Landau Steinman – Partner, Venable


August 18, 2020

Safety by Design: Protecting Users of Innovative Mobile Apps
2:00 pm Eastern Time

Learn why going beyond the low bar of age-gating is good for business. Get insight into how Snapchat built its review process as well as best practices in working with your product, engineering, design and safety teams.


  • David Rothenberg – Senior Counsel for Product, Snapchat Inc.
  • Kate O’Loughlin – Chief Operating Officer, North America, SuperAwesome
  • Rachel Glasser – Chief Privacy Officer, Wunderman Thompson


September 22, 2020

COPPA-ly Ever After
2:00 pm Eastern Time

Once upon a time (20 years ago), the Children’s Online Privacy Protection Act (COPPA) was born. Gain insight from an original author of COPPA as well as Ms. Cohen who will be involved in making the updates. Learn about proposals and changes looming around the bend. Help prepare your company for the unknown and stay ahead of the curve.


  • Peder Magee – Senior Staff Attorney, Federal Trade Commission
  • Phyllis Marcus – Partner, Hunton, Andrews Kurth


October 20, 2020

Keynote: Thinking Outside the Blocks with LEGO
2:00 pm Eastern Time

Get an inside look into how LEGO meets its marketing goals by thinking outside of the box. Learn how LEGO forges its own path in order to maintain compliance.

Keynote Speaker: 

  • Michael Moynihan – Vice President of Marketing, LEGO Systems, Inc.


  • Po Yi – Partner, Manatt, Phelps & Phillips, LLP


November 17, 2020

Why Diversity and Inclusion is Good for Business
2:00 pm Eastern Time

This presentation will cover why a workplace culture that supports diversity is the key to garnering unique ideas that just may be the next big thing. Learn why equality improves company culture and profitability.


  • Michael Nehoray, VP, Global Talent & Inclusion, Mattel
  • Shabnam Rezaei, Co-Founder & President, Big Bad Boo Studios & Oznoz
  • Katie Donnelly, Diversity and Inclusion, Verizon


December 8, 2020

CARU: Now, Then and Looking Forward
2:00 pm Eastern Time

Get an inside peek at what’s going on with the Children’s Advertising Review Unit. Take a deep dive into recent CARU decisions, current priorities and where the organization is looking to go.


  • Dona J. Fraser – Vice President, Children’s Advertising Review Unit, BBB National Programs, Inc.
  • Mary K. Engle – Executive Vice President, Policy, BBB National Programs, Inc.


  • James E. Lee – Chief Operating Officer, Identity Theft Resource Center

Event Resouces

CARU 2020 On-Demand: Fall Series

Jun 23, 2021, 12:39 PM
Title : CARU 2020 On-Demand: Fall Series
Type : Videos
Url :