CARU 2021
Marking a Milestone with Meaningful Change
2
Days
100%
Virtual
Children are growing up in a world where being online is a normal part of daily life. With ads woven seamlessly into online content as digital platforms evolve, data collection practices become more complex.
At CARU 2021, the country’s premiere event dedicated to children’s advertising and privacy law, BBB National Programs’ Children’s Advertising Review Unit (CARU) convenes advertising, marketing, privacy, academic, and legal experts in the children’s space during a pivotal year. After almost 15 years, CARU is releasing a groundbreaking update to its self-regulatory guidelines for child-directed marketing. The FTC is conducting a Children’s Online Privacy Protection Act (COPPA) Rule review to strengthen protections for children’s data online.
How will companies become more agile yet remain compliant in this evolving landscape? Through our line-up of expert speakers and panelists, attendees will gain exclusive insight into the changes that lie ahead for both children’s advertising and privacy, as well as a deep understanding of the challenges facing advertisers, marketers, developers, and legal professionals. And of course, there will be tips and advice on how to navigate those changes and challenges.
Featured Speakers
Stephen Bonner
Executive Director, Regulatory Futures, UK Information Commissioner’s Office
Kathleen Hessert
Founder & President of Communication Concepts, Sports Media Challenge, and WeRGenZ
Registration Rates
CARU 2021 offers multiple registration options for attendees. Register early! As the event approaches, registration prices for National Partners and Standard Admission will increase. Discounts are available for groups. Employees of local Better Business Bureaus are also eligible for discounts. For your discount code to use during the registration process, reach out to events@bbbnp.org.
| Standard | National Partner | NARB | Govt/Academic | |
| Jan 21 - March 31 | $699.00 | $559.00 | $499.00 | $499.00 |
| March 9 - May 23 | $724.00 | $579.00 | $499.00 | $499.00 |
| May 24 - June 8 | $799.00 | $639.00 | $499.00 | $499.00 |
Standard
January 21 - March 31: $699
March 9 - May 23: $724
May 24 - June 8: $799
National Partner
January 21 - March 31: $559
March 9 - May 23: $579
May 24 - June 8: $639
Non-Profit
January 21 - June 8: $499
NARB
January 21 - June 8: $499
Govt/Academic
January 21 - June 8: $499
Join your colleagues at CARU 2021 to:
- Be the first to learn about the updated 2021 CARU Advertising Guidelines, including updates that reflect on the evolving world around us, holding advertisers and companies to a higher bar;
- Discuss how industry self-regulation in the children’s space can stay proactive, responding to emerging challenges as they happen;
- Explore the U.S. legislative landscape of children’s privacy, including how GDPR and other evolutions in international privacy regimes will impact U.S. privacy policies; and
- Gain insights and predictions from privacy experts about the Children’s Online Privacy Protection Act (COPPA) Rule review and related updates to CARU's Online Privacy Guidelines and the different ways companies are being challenged with evolving privacy rules
CLE credits for this event are pending.
Sponsors
a5372492-8c5a-4bc9-a19e-bbbb21c464ae.png?sfvrsn=d7aa4d99_3){kind=logo}
Contact Us
Sign up now to get CARU 2021 event updates directly to your inbox!