CARU 2022
May 10 - 11

 

 

 

 

Achieving Creative Compliance


2 Days | Hybrid 

 

The simple reality is that kids live online. What is much less simple is finding the right recipe of regulation and standards to protect them in that dynamic environment. As algorithms and platforms rapidly change in response to this monumental challenge, advertisers and privacy experts are working overtime to keep up.

 

At CARU 2022, the only event dedicated to convening advertising and privacy law professionals in the children’s space, BBB National Programs’ Children’s Advertising Review Unit (CARU) convenes advertising, privacy, academic, and legal professionals in the children’s space to cut through the noise. At this year’s event we will break down the changes you have seen over the last year in child-directed marketing, and outline how to keep your campaigns compliant in the year ahead.

 

Through our line-up of expert speakers and panelists, attendees will gain exclusive insight into how CARU's Advertising Guidelines are being enforced, the regulatory focus of the Federal Trade Commission (FTC), and discuss best practices for tackling the challenges facing advertisers, marketers, developers, and legal professionals in the children’s space today.

 

 

 


Registration Opening Soon

CARU 2022 offers multiple registration options for attendees. Register early! As the event approaches, registration prices for National Partners and Standard Admission will increase. Discounts are available for groups. Employees of local Better Business Bureaus are also eligible for discounts. For your discount code to use during the registration process, reach out to events@bbbnp.org.

 

 

Join your colleagues at CARU 2022 to: 

 

  • Understand the impact of platform and technology changes this year
  • Learn how the new revised CARU Advertising Guidelines are being enforced
  • Gain insight on the FTC’s new enforcement focus for 2022
  • Problem solve real-world app and gaming advertising challenges
  • Explore the U.S. legislative landscape of child protection on the web 

 

Your registration grants you access to all CARU 2022 sessions including keynotes, expert panels, real-time Q&A, networking opportunities, and more. Because the health and safety of the BBB National Programs team, our stakeholders, and our incredible network is a top priority, this year’s conference will be a hybrid event.  

Worried you might miss a session? Don't stress. Your registration includes access to an exclusive digital library of all sessions, which will be recorded and posted to the library after the conference with all speaker resources and session presentations.

CLE credits for this event are pending.

 

 

Sponsors

 

 

 

Last Year at CARU 2021

 

The 2021 CARU Annual Conference was two packed days of expert speakers from around the world coming together to talk about how to keep kids safe in an online environment. To get a taste of the CARU annual conference, check out the agenda and line-up of speakers from last year’s 100% virtual event.

 

 

Contact Us

 

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