CARU 2023
May 16 I Arlington, VA




The Changing Narrative


In policy, in the media, on platforms, and around the world lines are blurred between a child, a youth, a kid, and a teen. Creating an online or mobile experience that is both appealing for a teen but includes proper protections for a child under the age of 13 is a big ask of brands looking to engage with either audience. From parental controls to age verification, how do you achieve your goals and stay compliant when the tools that you need often don’t yet exist on emerging platforms? 


This year, through keynote sessions followed by discussion groups, join experts, lawyers, advocates, academics, and other colleagues to discuss how this changing narrative has opened the door to challenges positioning brands in the children’s space in seemingly impossible situations. At this in-person event we will dive into those challenges, discuss best practices, and find the path forward as we look to the future. 








This Year's Conference


The Children’s Advertising Review Unit (CARU) Annual Conference, CARU 2023, is the only event dedicated to convening advertising and privacy professionals in the children’s space. And as the children’s landscape changes, the CARU Conference changes with it.  


This year, join us for an open, in-depth, and in-person Chatham House Rule conversation addressing the two most pressing challenges in the children’s space today:  

  • The real-world implications of proposed and passed state and federal policy 
  • Positioning your business for success while navigating the platform wild west  


BBB National Programs’  Children’s Advertising Review Unit (CARU)  hosts this annual conference, which provides cutting-edge content on children’s issues, not only to advertising and privacy professionals, but also academics, content creators, and attorneys.


View and share with your colleagues these reasons to attend.


CLE credits for this event are pending.





Event Location


Convene in Arlington, VA 

Tour the Venue

1201 Wilson Blvd, 30th Floor, Arlington, VA 22209



Closest Metro Line

Rosslyn Metro Station serving the Silver, Blue, and Orange lines.


Nearby Hotels

Le Méridien Arlington by Marriott (3 minute walk to Convene)

Homewood Suites by Hilton (15 minute walk or 3 minute cab ride to Convene)

Hyatt Centric Arlington (3 minute walk to Convene)


Convenient Parking

1800 North Lynn Street or visit Parking Locator for real time availability for lots.






Registration Rates

Your registration grants you access to all CARU 2023 sessions including keynotes, breakout sessions, real-time Q&A, networking opportunities, and more. Because this is a Chatham House Rule setting, members of the press are not invited to attend CARU 2023.  

CARU 2023 offers multiple registration options for attendees. Register early! As the event approaches, registration prices for National Partners and Standard Admission will increase. 

Discounts are available for groups. Employees of local Better Business Bureaus are also eligible for discounts. For your discount code to use during the registration process, reach out to 


 StandardNational PartnerGovernment/Academic/NARB
February 1 - April 7$899$799$599
April 8 - May 16$1199$1099$599



February 1 - April 7: $899
April 8 - May 16: $1199

National Partner

February 1 - April 7: $799
April 8 - May 16: $1099

Government/ Academic/NARB

February 1 - April 7: $599
April 8 - May 16: $599





Contact Us

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