Agenda-at-a-Glance

Check in for updates as we continue to announce more speakers.

    

 

 

 

Monday, October 5  | 11:00am - 3:00pm ET

 


 

 

Speakers


Eric D. Reicin

President & Chief Executive Officer, BBB National Programs

 
Laura Brett

Vice President & New York Office Leader, BBB National Programs

 


 

 

Keynote Speaker


Hon. Christine S. Wilson

Commissioner, Federal Trade Commission

 


 

 

Speakers


Jeffrey E. Smith

Senior Vice President & Deputy General Counsel, Comcast Cable Communications, LLC

 
Hal Hodes

Senior Attorney, BBB National Programs' National Advertising Division

 
Laura Protzmann

Vice President and Deputy General Counsel, KIND

 

 

Moderator


Laura Kim

Covington & Burling LLP

 


 

 

Break

1:00pm-1:15pm

 


 

 

Speakers


Limor Robinson Mann

Chief Oral Care Marketing Counsel, Global Colgate-Palmolive Company

 
Bonnie Patten

Executive Director, Truth in Advertising

 
Tony Weibell

Partner, Litigation, Wilson Sonsoni Goodrich & Rosati

 

 


Moderator


Annie Ugurlayan

Assistant Director, BBB National Programs' National Advertising Division

 


 

 

Speakers


Greg Curtis

Assistant General Counsel, Patagonia

General Counsel, Tin Shed Ventures and Patagonia Provisions

 

La Toya Sutton

Attorney, BBB National Programs' National Advertising Division

 
Devon Winkles

Senior Counsel, Marketing Claims, Danone North America

 


Moderator


Steven B. Steinborn

Hogan & Lovells US LLP

 


 

 

 

Tuesday, October 6  | 11:00am - 3:00pm ET

 


 

 

Speakers


Mary K. Engle

Executive Vice President, Policy, BBB National Programs 

 

 

Laura Brett

Vice President & New York Office Leader, BBB National Programs

 


 

 

Keynote Speaker


Tom Rogers

Executive Chairman, Engine Media

Founder, CNBC

Editor at Large, Newsweek 


Moderator


Laura Brett

Vice President & New York Office Leader, BBB National Programs

 


 

 

Speakers


Linda Schneider

Assistant General Counsel, GSK Consumer Healthcare

 

 

Ellen R. Abramson

Executive Director & Assistant General Counsel, JPMorgan Chase Bank, N.A.

 

 

Eric Unis

Attorney, BBB National Programs' National Advertising Division

 

 


Moderator


Norman C. Simon

Kramer Levin Naftalis & Frankel LLP

 


 

 

Break

1:00pm-1:15pm

 


 

 

Speaker


Lesley A. Fair

Senior Attorney, Bureau of Consumer Protection, Federal Trade Commission

 


 

 

Speakers


Ted Suzuki

Vice President & Deputy General Counsel, AT&T Services, Inc.

 

 

Jessie Grodstein Kennedy

Director, Corporate Counsel, Starbucks

 

 

Shannon Watkins

Senior VP, Brand Strategy, Advertising, Media, Sponsorships and Creative Services, Aflac

 

 

Karla Avila

Presidenta Ejecutiva CONAR MEXICO and Vice Chair, International Council for Advertising Standards (ICAS)

 

 

Kathleen Dunnigan

Senior Attorney, BBB National Programs' National Advertising Division

 

 

Jennifer Asare

Vice President, Advertising Standards, NBCUniversal

 

 


Moderator


Sarah Bruno

Reed Smith LLP

 


 

 

 

Wednesday, October 7  | 10:30am - 2:15pm ET

 


 

 

Speakers


Laura Brett

Vice President & New York Office Leader, BBB National Programs

 

 

Kathleen Dunnigan

Senior Attorney, BBB National Programs' National Advertising Division

 


 

 

Speakers

Alex Goldman

Attorney, BBB National Programs' National Advertising Division



Robyn Lewis

Attorney, BBB National Programs' National Advertising Division

 


 

 

Keynote Speaker


Jeffrey A. Rosen

Deputy Attorney General of the United States, U.S. Department of Justice

 


 

 

Break

12:00pm-12:15pm

 


 

 

Speakers


Limor Robinson Mann

Chief Oral Care Marketing Counsel, Global Colgate-Palmolive Company

 
Gene Bruno

Senior Director of Product Innovation, Twinlab Consolidation Corporation

 
Keira Krausz

Chief Marketing Officer, HealthPlanOne, LLC

 
Martin Zwerling

Deputy Director, BBB National Programs' National Advertising Division

 

 


Moderator


Ivan J. Wasserman

Amin Talati Wasserman

 


 

 

Speakers


Laura Brett

Vice President & New York Office Leader, BBB National Programs

 

 

Mary K. Engle

Executive Vice President, Policy, BBB National Programs

 

 

Carolyn L. Hann

Chief of Staff for Advertising Practices, Federal Trade Commission

 

 


Moderator


Ross Weisman, P.C.

Kirkland & Ellis LLP