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11/04/2020 - DSSRC Administrative Closure #99
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company regarding three Facebook post disseminated by its salesforce members. The subject claims and social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace.
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11/04/2020 - Case #27-2020 - Monitoring Inquiry - LurraLife, LLC
DSSRC's inquiries are a result of ongoing independent monitoring of advertising and marketing claims in the direct selling industry. Here DSSRC challenged earnings and product advertising claims made by LurraLife, LLC and the salesforce for the multi-level direct selling company that provides nutritional, tea, and coffee products.
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10/28/2020 - DSSRC Administrative Closure #98
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company (“Company”) regarding two Instagram posts and one Facebook post disseminated by the Company’s salesforce members. The subject claims and social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. -
10/28/2020 - DSSRC Administrative Closure #97
The Direct Selling Self-Regulatory Council (“DSSRC”) inquired about an Instagram post disseminated by a direct selling company’s (“Company”) salesforce member. The post in question inferred that the Company’s product could protect users from the coronavirus. DSSRC noted that at the time the post was disseminated, the Centers for Disease Control and Prevention, the World Health Organization and the Food Drug Administration had stated that there were no approved vaccines, drugs or investigational products available to treat or prevent COVID-19. -
10/28/2020 - DSSRC Administrative Closure #96
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (“Company”) regarding three Facebook posts disseminated by salesforce members that included claims that the Company’s products can assist in treating a number of serious health-related conditions including, but not limited to, Alzheimer’s, Parkinson’s disease and Multiple Sclerosis.
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10/28/2020 - DSSRC Administrative Closure #95
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company (“Company”) regarding two Facebook posts that referenced the ability of one of the Company’s products to treat a number of health-related conditions including, but not limited to, heart disease, Alzheimer’s, diabetes and depression. Both of the posts were disseminated by the Company’s international salesforce members. -
10/28/2020 - Case #26-2020 -NGO Inquiry- Counter Brands LLC d/b/a/ Beautycounter
DSSRC's inquiries cover the marketing disseminated by a direct selling company and/or its salesforce. Here, a nonprofit, non-governmental organization (NGO) dedicated to protecting consumers identified certain Beautycounter earnings claims being disseminated on social media and on the Beautycounter website. The NGO’s initial written submission to DSSRC identified more than 100 examples of challenged claims.
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10/27/2020 - DSSRC Administrative Closure #94
DSSRC contacted a direct selling company about one Instagram post disseminated by one of the company’s salesforce members regarding the Company’s product for children. DSSRC determined that the post inferred that use of the Company’s product would boost their immune system and protect children from COVID-19. -
10/27/2020 - DSSRC Administrative Closure #93
The Direct Selling Self-Regulatory Council (“DSSRC”) brought two Facebook posts to the attention of a direct selling company (“Company”) which included claims from salesforce members that the Company’s product can treat the coronavirus. More specifically, the first post stated that the Company’s product helps boost the immune system to fight viruses all around us including the coronavirus. The second Facebook post referenced COVID-19, the importance of having a strong immune system and that stated that the Company’s product is the right product to boost the immune system. DSSRC noted that at the time the posts were disseminated, the Centers for Disease Control and Prevention, the World Health Organization and the Food Drug Administration had stated that there were no approved vaccines, drugs or investigational products available to treat or prevent COVID-19. -
10/27/2020 - DSSRC Administrative Closure #92
DSSRC contacted a direct selling company about a social media post disseminated by one of the company’s salesforce members that conveyed unsubstantiated product, health and wellness benefits including claims that the Company’s products can protect against disease and COVID-19. -
10/27/2020 - DSSRC Administrative Closure #91
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (“Company”) regarding three Facebook posts disseminated by the company’s salesforce members. The subject claims and social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. DSSRC expressed concern regarding the earnings claims that were communicated by the posts which DSSRC determined conveyed unsupported expectations concerning the amount of income that could be earned through the Company’s business opportunity, particularly during this current health-related pandemic. -
10/27/2020 - DSSRC Administrative Closure #90
DSSRC contacted a direct selling company about a social media post disseminated by one of the company’s salesforce members that makes product performance claims and references the current health crisis. -
10/27/2020 - DSSRC Administrative Closure #89
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company regarding one Facebook post disseminated by its salesforce member. The social media post came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. Specifically, DSSRC expressed concern that this social media posts communicated that the Company’s products can protect consumers from COVID-19. The social media post referenced boosting the immune system and was accompanied by a coronavirus hashtag. -
10/27/2020 - DSSRC Administrative Closure #88
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company regarding two Facebook post disseminated by its salesforce members. The subject claims and social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. -
10/22/2020 - DSSRC Administrative Closure #87
DSSRC contacted a direct selling company about a social media post disseminated by one of the company’s salesforce members that contained a claim that implied that the direct selling company’s products could help prevent COVID-19. -
10/22/2020 - DSSRC Administrative Closure #86
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (“Company”) regarding three Instagram posts disseminated by the company’s salesforce members that pertained to the efficacy of the Company’s products regarding several serious health-related conditions. -
10/22/2020 - DSSRC Administrative Closure #85
The Direct Selling Self-Regulatory Council (“DSSRC”) contacted a direct selling company (“Company”) regarding three social media posts disseminated by the company’s salesforce members that conveyed aggressive product performance claims. Both social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising and marketing in the direct selling marketplace. DSSRC was concerned that such posts conveyed unsupported product and health-related benefits including claims that the company’s products can protect against various diseases. -
10/22/2020 - DSSRC Administrative Closure #84
A direct selling company (“Company”) was contacted by the Direct Selling Self-Regulatory Council (DSSRC) with respect to three Facebook posts that included claims that the Company’s products can boost the immune system and protect users from the coronavirus. Shortly after receipt of DSSRC initial correspondence, the Company contacted the salesforce members responsible for the posts and requested that the posts be removed. DSSRC subsequently confirmed that the three posts were disabled. DSSRC agreed that the Company’s actions were necessary and appropriate. The Centers for Disease Control and Prevention, the World Health Organization and the Food Drug Administration have all stated that there are no approved vaccines, drugs or investigational products currently available to treat or prevent COVID-19. -
10/22/2020 - DSSRC Administrative Closure #83
The Direct Selling Self-Regulatory Council (DSSRC) contacted a direct selling company (“Company”) regarding three Facebook posts disseminated by the Company’s salesforce members that expressly associated the immune system support benefits provided by its products to the treatment of and/or protection against the coronavirus. One post, for example, claimed that the Company’s products helped him “overcome the coronavirus.” As DSSRC has stated in previous inquiries pertaining to coronavirus product performance claims, the Centers for Disease Control and Prevention, the World Health Organization and the Food Drug Administration have all stated that there are no approved vaccines, drugs or investigational products currently available to treat or prevent COVID-19. -
10/22/2020 - DSSRC Administrative Closure #82
DSSRC contacted a direct selling company regarding three Facebook posts disseminated by its salesforce members. The subject claims and social media posts came to DSSRC’s attention pursuant to its independent monitoring of advertising in the direct selling marketplace. DSSRC expressed concern that one of the social media posts communicated the message that the Company’s products can protect consumers against a number of health-related conditions including the COVID-19 virus. Additionally, DSSRC expressed concern about two posts regarding earnings claims which conveyed unsubstantiated expectations concern regarding the amount of income that could be earned by working at the Company.