BBB National Programs Decision Summaries
BBB National Programs provides summaries of all case decisions from the National Advertising Division (NAD), National Advertising Review Board (NARB), Children’s Advertising Review Unit (CARU), Direct Selling Self-Regulatory Council (DSSRC), and Digital Advertising Accountability Program (DAAP). Subscribe to receive a weekly wrap-up of published case decisions in your inbox.
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6/18/2010 - CARU Recommends Ganz Modify Packaging To Better Disclose Material Information To Child Consumers; Company Agrees To Do So
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that Ganz, manufacturer of Webkinz, modify product packaging to disclose details about Webkinz online memberships. -
6/17/2010 - CARU Recommends ConAgra Modify Broadcast Advertising For ‘Krazy Combo Ka$h’ Sweepstakes
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that ConAgra Foods modify television advertising for its “Kid Cuisine Krazy Combo Ka$h Sweepstakes,” to better depict the free means of entry and possible prizes. -
6/09/2010 - CARU Recommends Rexall-Sundown Discontinue Child-Directed Advertising For Gummies Multivitamins; Company Agrees To Do So
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that Rexall Sundown Inc., discontinue child-directed advertising for Gummies multivitamins, which carry the label warning “keep out of reach of children.” The company has agreed to do so. -
5/27/2010 - CARU Refers Haribo Advertising to FTC for Further Review
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has referred broadcast advertising for Haribo of America, Inc.’s Gold-Bears Gummy Candy to the Federal Trade Commission (FTC) for further review. -
5/19/2010 - CARU Recommends Tyson Modify Certain Advertising For Chicken Nuggets
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has determined that Tyson Foods Inc. should modify television advertising to avoid discouraging or disparaging healthy lifestyles and to better depict foods in the context of a balanced meal. -
4/06/2010 - CARU Recommends Duncan Enterprises Modify Website To Better Protect Children’s Privacy; Company Does So
The Children’s Advertising Review Unit of the Council of Better Business Bureaus (CARU) has recommended that Duncan Enterprises modify the Website www.ilovetocreate.com to better protect children’s privacy. -
4/05/2010 - CARU Recommends Mattel More Clearly Disclose Contents Of ‘Toy Story’ Playset
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that Mattel, Inc., modify broadcast advertising for the “Toy Story Pop-Open Playworld Storable Playset” and “Buddy Pack,” to better disclose which items come with each purchase. -
4/05/2010 - CARU Recommends Spin Master Discontinue Certain Broadcast Claims For ‘Kid Kleen Bath Blizzard;’ Finds Company Can Support Certain Claims
The Children’s Advertising Review Unit (CARU) of the Council of Better Business Bureaus, Inc., has recommended that Spin Master discontinue certain advertising claims for the “Kid Kleen Bath Blizzard.” CARU determined that certain claims were adequately supported. -
3/03/2010 - NAD Recommends Metabolic Research Modify, Discontinue Claims for ‘Stemulite’
The National Advertising Division of the Council of Better Business Bureaus has recommended that Metabolic Research, Inc., discontinue certain claims made for the company’s “Stemulite” dietary supplement. -
2/16/2010 - NAD Recommends Artis Marketing Discontinue Wide Range Of Claims For “SlimForce7” Dietary Supplement
The National Advertising Division of the Council of Better Business Bureaus has recommended that Artis Marketing discontinue certain advertising claims for the Slimforce7 dietary supplement.